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Diving Into Sustainability: Where To Buy Eco-Friendly Swimsuits This Summer

Updated: Feb 15, 2023

By Ava Shaffer

In UP Magazine’s latest issue, Essence, Natalie Luci wrote a hard-hitting deep dive into fashion and sustainability. In her article, The Water We Wear, she discusses the amount of water wasted in creating fast-fashion clothes. In the same spirit, and with summer fast approaching, we are here to introduce you to five fashionable, eco-friendly swimsuit brands to aid you in your search for the perfect sustainable suit!

Girlfriend Collective

Selling Point: Simple basics

Eco-Information: Recyclable packaging, certified ethical production in Vietnam

Price Range: $38-$88

Size Range: XXS-6XL

If you’re looking for high-quality swimsuit basics, Girlfriend Collective has got you covered. Made from recycled fishing nets and post-industrial waste, these suits provide vibrant colors in separates and one-pieces, perfect for mixing and matching.


Selling Point: Colorful prints, comfortable fit

Eco-Information: Recyclable packaging, certified ethical production in Asia

Price Range: $45-$95

Size Range: XS-2X

With the slogan “Made For You” it is no surprise that one of Summersalt’s biggest selling points is its comfortability. On their website, they discuss how the Summersalt team took measurements of over 1.5 million women’s bodies to help inform the fit for Summersalt suits. If having a comfortable suit while tanning or swimming in the ocean is important to you, Summersalt is the place to check out!


Selling Point: bold prints, recycled materials, surfwear

Eco-Information: Recycled suit materials, FairTrade Certified facility

Price Range: $70-$75

Size Range: XS-L

Founded by 11-time World Surf League Champion Kelly Slater, OuterKnown is a brand made by and for people who live in the water. From bold prints to surfwear, these swimsuits cover every summertime water-adjacent fashion need.

Tomboy X

Selling Point: Gender-neutral and gender-fluid swimwear

Eco-Information: Biodegradable packaging, sustainable and recycled suit materials

Price Range: $29-$89

Size Range: XS-6X

Tomboy X breaks the typical swimsuit mold, and does so with fashion and pizazz. This brand’s main focus is on creating affordable swimsuits that make anybody, nobody their gender, feel confident. With gender-neutral tanks, varying degrees of short lengths, and funky prints, Tomboy X is redefining what swimwear can look like.


Selling Point: Focuses on fuller chest sizes

Eco-Information: Eco-friendly development and manufacturing partners

Price Range: $68-$90

Size Range: XS-3X

The brand CUUP is also doing great work towards making swimsuits for all body types. CUUP focuses on creating supportive yet stylish bikini tops to fit customers of all chest sizes. Ranging in cup sizes from A to H, this brand provides sustainability and body inclusivity all in one chic and fashionable package.

So splash into this summer with some sustainable suits! For more information on finding sustainable swimsuit brands, check out The Good Trade. Happy swimming!

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